Rich in style. Deep in spirit. Yorktowne Cabinetry combines craftsmanship, style, and functionality to create high-quality, semi-custom cabinets for kitchens and bathrooms. Built for durability and versatility, Yorktowne offers a wide selection of materials, hardware, finishes, and door styles to help homeowners achieve their ideal look. With custo...

Located in the heart of the Midwest, Smart Cabinetry works relentlessly to exceed customer expectations with quality, American-made cabinetry.  By offering a wide range of affordable styles and materials, Smart has the cabinets you need for any project.  In addition to their customer focus, budget consciousness and product availability, Smart Cabin...

Great Design. Greater Capacity. Design-Craft Cabinetry blends modern engineering with timeless style to deliver full-access, frameless cabinets for kitchens, bathrooms and beyond. With a focus on maximizing interior space and creating clean, contemporary lines, Design-Craft offers a sleek alternative to traditional cabinetry. Choose from a wide arr...

We understand the value of being a good business partner. Since 1952, Reico Kitchen & Bath has been serving contractors and trade professionals in a manner that has made us the preferred partner of kitchen and bath professionals. A fully bondable company, Reico Kitchen & Bath has 24 locations covering Virginia, Maryland, Delaware, North Carolina, P...

In the home improvement, remodeling, and construction industries, effective customer communication is one of the best tools for ensuring smooth project execution and building lasting client relationships. Every conversation with a client—from the initial consultation to final update—is an opportunity to build trust, align expectations, and provide ...

According to a recent study by the National Kitchen & Bath Association (NKBA), many who completed a kitchen or bathroom remodel wish they had known more about what to expect during the process. Setting expectations is a critical element to establishing yourself as a professional. Build strong relationships and prepare your clients from the start wi...

As a contractor in the kitchen and bath remodeling industry, your success not only depends on delivering exceptional craftsmanship but also on building strong and lasting relationships with your clients. Building trust, providing outstanding service, and fostering open communication are essential for client satisfaction and repeat business. In this...

LinkedIn is a powerful platform for professionals to connect, share insights, and cultivate enduring partnerships. For contractors, unlocking the potential of LinkedIn content can be a game-changer in fostering valuable industry relationships. Here are five practical strategies—showcasing your expertise, engaging in conversation, collaborating thro...

Reico Kitchen & Bath has successfully completed the acquisition of Carolina Kitchens and its two locations in Greensboro and Winston-Salem, North Carolina. This brings the company’s total number of showrooms to twenty-six across the Mid- and South-Atlantic region, and increases Reico Kitchen & Bath’s presence in North Carolina to six showrooms, add...

Michelle Stoots understands what it takes to provide her clients with world class customer service. Before joining Reico Kitchen & Bath in 2010, Michelle worked for Ralph Lauren, opening lifestyle concept stores for the company where attention to detail and outstanding customer services were critical components of the business. Building on those sk...

After studying Architectural Design at Humber College in Toronto, Ontario, Kristen Campbell relocated to the U.S., and worked as a designer for a local home center before joining Reico Kitchen & Bath in 2001. During this time, she has worked as a Designer and Key Business Manager as well as manage multiple locations including Salem, Williamsburg an...