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Building Better Client Relationships
As a contractor in the kitchen and bath remodeling industry, your success not only depends on delivering exceptional craftsmanship but also on building strong and lasting relationships with your clients. Building trust, providing outstanding service, and fostering open communication are essential for client satisfaction and repeat business. In this...
5 LinkedIn Content Strategies for Contractors
LinkedIn is a powerful platform for professionals to connect, share insights, and cultivate enduring partnerships. For contractors, unlocking the potential of LinkedIn content can be a game-changer in fostering valuable industry relationships. Here are five practical strategies—showcasing your expertise, engaging in conversation, collaborating thro...
Reico Acquires Carolina Kitchens
Reico Kitchen & Bath has successfully completed the acquisition of Carolina Kitchens and its two locations in Greensboro and Winston-Salem, North Carolina. This brings the company’s total number of showrooms to twenty-six across the Mid- and South-Atlantic region, and increases Reico Kitchen & Bath’s presence in North Carolina to six showrooms, add...
Our Responsibility
A responsible member of the business community At Reico Kitchen & Bath we recognize that our responsibility is not only to our people and our customers. It reaches beyond that as a responsible member of the business community both locally and globally. Some examples of this include: Recycling: Building Materials.  We recycle all building materials ...
Advancement Opportunities
Advancement Opportunities and our belief in promoting from within At Reico, we firmly believe in promoting from within. Employees are encouraged to continue training in advanced systems within the company and extend their horizons beyond their immediate job responsibilities. With five sales divisions and 24 retail stores throughout five states, the...
Employer Paid Benefits
Employer Paid Benefits Long Term Disability In the event that you incur an “off the job” disabling sickness or injury, our long term disability provides a monthly benefit after the end of a 90 day elimination (waiting) period. Reico provides this benefit to all full-time employees at no cost to the employee. Short Term Disability Reico offers short...
Our Mission Statement
The Reico Kitchen & Bath Mission Statement Our mission statement guides us to: UNDERSTAND our customers needs DESIGN effective plans MANAGE the complexities of each job DELIVER on our promises WIN together We recruit, develop and retain the most talented people and foster a positive, fun and dynamic environment. We treat each other with respect and...
Training
Training - a Reico Kitchen & Bath cornerstone Reico offers an ongoing curriculum of training. Classes are designed to assist employees in developing their careers at Reico as well as to keep current with trends and changes in the kitchen and bath industry. Examples include: New Hire training that introduces them to the company, its’ leadership, key...
Wendy Lial
Drawing is second nature to Wendy Lial, having come from a family who excelled in sketching and painting and always challenged her to work harder at it. Earning her Associates Degree in Architectural Design in 1995, Wendy Lial put her drawing and degree immediately to work in the commercial steel and concrete sector. Wendy moved to residential and ...
Lauren Hunt
With over a decade of retail experience and extensive work in the kitchen and bath industry since 2013, Lauren Hunt joined the Reico Kitchen & Bath team in 2017 with the goal of making customer service her top priority. Lauren thrives on getting to know her clients and making personal connections. This commitment to the customer relationship allows...
Kelsey McDaniel
Honing her passion for design, Kelsey McDaniel successfully completed an internship with Reico Kitchen & Bath during her senior year of college. She then graduated with Magna Cum Laude Honors from Virginia Polytechnic Institute and State University with a Bachelor’s in Residential Design and a Minor in Real Estate. Kelsey’s studies focused on whole...
Kristen Prado
Kristen Prado found her passion for kitchen and bath design along her own unique journey. After a 16-year career training and managing racehorses, she was looking for something more “stable”. Working in the home center environment, Kristen relied on her own knowledge of home improvement to learn quickly. She worked in various roles from customer se...
Caroline Redding
With a wealth of experience in construction and design she began developing in 2000, Caroline’s passion has always been to help her clients develop their perfect living spaces. Her work as a project manager has given her the hands-on training needed to anticipate unforeseen issues as well as take care of issues efficiently when they do occur. Carol...
Lisa Gebhart
Lisa Gebhart has been designing and selling kitchens and baths with Reico since September 2008. Her experience at Reico includes successful time spent as Project Coordinator, Key Business Manager and her current role as Office Manager. She holds a Certificate of Residential Planning from The Art Institute of Pittsburgh, Online Division. Lisa has a ...
Thomas Valko
With construction experience dating back to high school in construction, managements and distribution, Thomas Valko joined Reico Kitchen & Bath in 2017. Hired as a Project Coordinator, he honed new and existing skills in design and project management that led to his current role as a Key Business Manager. For Thomas, it is his goal to create a rela...
Emily Robinson
With a passion for functional beauty and accumulation of design and industry experience since 2015, Emily Robinson brings creativity and practicality to every project. Having earned NKBA certification in 2017 and been honored with both regional and national awards for her work, Emily rejoined Reico in 2024 as a Project Coordinator before returning ...
Stephanie Steele
First joining the industry and Reico Kitchen & Bath in 2008, Stephanie Steele has built a knowledge and understanding of not only kitchens and baths, but of clients and teammates. Having experienced the responsibilities of her roles as Project Coordinator, Key Business Manager as well as multiple leadership positions, Stephanie is passionate about ...
Charlotte Lilly
With a still developing knowledge of the industry dating back to 2021, Charlotte Lilly joined Reico Kitchen & Bath as Designer in October 2024 following a successful internship with the company and the completion of her certificate in Kitchen and Bath Design from Century College. As an intern, Charlotte experienced the entire process, from first ap...
Denise Thomas
With a one-of-a-kind combination of experience, enthusiasm and family history in all things construction, Denise Thomas joined Reico Kitchen & Bath in 2023 as a Project Coordinator before moving into her current role in design as a Key Business Manager for our Wilmington, DE team. At the intersection of family and industry, Denise began writing quo...
Priscilla Casas
Priscilla Casas was raised in a designed focused family, developing her interest in the industry from her childhood. She has been talking design ever since! Graduating with a degree in Residential Environments and Design from Virginia Tech in 2020, she worked in interior kitchen and bath and outdoor kitchen, bath and landscape design before joining...

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