In the home improvement, remodeling, and construction industries, effective customer communication is one of the best tools for ensuring smooth project execution and building lasting client relationships. Every conversation with a client—from the initial consultation to final update—is an opportunity to build trust, align expectations, and provide ...

According to a recent study by the National Kitchen & Bath Association (NKBA), many who completed a kitchen or bathroom remodel wish they had known more about what to expect during the process. Setting expectations is a critical element to establishing yourself as a professional. Build strong relationships and prepare your clients from the start wi...

As a contractor in the kitchen and bath remodeling industry, your success not only depends on delivering exceptional craftsmanship but also on building strong and lasting relationships with your clients. Building trust, providing outstanding service, and fostering open communication are essential for client satisfaction and repeat business. In this...

LinkedIn is a powerful platform for professionals to connect, share insights, and cultivate enduring partnerships. For contractors, unlocking the potential of LinkedIn content can be a game-changer in fostering valuable industry relationships. Here are five practical strategies—showcasing your expertise, engaging in conversation, collaborating thro...

Reico Kitchen & Bath has successfully completed the acquisition of Carolina Kitchens and its two locations in Greensboro and Winston-Salem, North Carolina. This brings the company’s total number of showrooms to twenty-six across the Mid- and South-Atlantic region, and increases Reico Kitchen & Bath’s presence in North Carolina to six showrooms, add...

With a father who built homes and a real estate broker mother, Jennifer Faxon was born into the industry. Her love for architecture and design is literally in her blood. Starting in real estate herself, Jennifer found herself in kitchens and bathrooms daily, quickly developing a sense for what works and what doesn’t. This experience helped her guid...

Paula Truchon joined the kitchen and bath industry in 2004. As a certified member of the NKBA, she continues to refine her knowledge and expertise for the details of design. She has considerable experience designing kitchens, bathrooms, offices, laundry rooms, outdoor kitchens and more. Paula has worked with all segments of the industry, from retai...

With a still developing knowledge of the industry dating back to 2021, Charlotte Lilly joined Reico Kitchen & Bath as Designer in October 2024 following a successful internship with the company and the completion of her certificate in Kitchen and Bath Design from Century College. As an intern, Charlotte experienced the entire process, from first ap...

With a passion for functional beauty and accumulation of design and industry experience since 2015, Emily Robinson brings creativity and practicality to every project. Having earned NKBA certification in 2017 and been honored with both regional and national awards for her work, Emily rejoined Reico in 2024 as a Project Coordinator before returning ...

With an Associate of Science in Interior Design Degree from Randolph Community College and a career of industry experience developed since 1997, Leigh Southard joined Reico Kitchen & Bath in January 2025. Working in both new construction and remodeling, Leigh has a passion for providing customer service from start to finish. There are so many thing...

With a Bachelor’s degree in Residential Environments and Design with a minor in Property Management from Virginia Tech in May 2023, Caroline Bowling immediately jumped into the kitchen and bath industry before joining Reico Kitchen & Bath full time in 2025, coming full circle from her time as a Reico intern in 2022. Continuing to develop her own sk...

Angelica Atkinson joined Reico Kitchen & Bath in 2024, bringing her experience as a Realtor and in design to her role as Key Business Manager. Angelica is passionate about bringing her clients dreams to reality. It is her goal to build strong partnerships with her clients through clear communication to consistently meet and exceed their expectation...